Mani Shankar
Mani Shankar | |
|---|---|
| Born | Shankar Mani 3 August 1957 Guntur, India |
| Education | Hyderabad Public School |
| Alma mater | BITS, Pilani |
| Occupation(s) | Film director, producer, writer, business magnate |
| Years active | 1980–present |
| Children | Prem Shankar |
Mani Shankar is an Indian film director known for his works in Hindi cinema.[1] He directed works such as 16 December, one of the highest-grossing films of 2002, and Tango Charlie, which was screened in several International Film Festivals and was named a permanent part of the UN's "anti-war" movies. Over his long career, Mani Shankar has worked on many films, advertisements and political campaigns.[2]
Early life
[edit]Mani Shankar graduated as a Chemical Engineer from BITS Pilani in 1978.[3][4] He worked for a few years as a research engineer in process engineering and drug delivery. During his time at BITS Pilani, he won a record 4 consecutive Holofest 'Best Hologram of The Year', earning the nickname "Young Mani".[5]
Filmography
[edit]- Manishi (1991)
- 16 December (2002)
- Rudraksh (2004)
- Tango Charlie (2005)
- Mukhbiir (2008)
- Knock Out (2010)
- Hey Kameeni[6] (2023)
Music Videos
[edit]- Apna Desh - Meri jaan Hindustan (1995)
Holography
[edit]Shankar introduced holograms to India. He spearheaded the first holographic campaign for Narendra Modi (the current PM of India) during the 2012 Gujarat Legislative Assembly election.[7]
He has since conducted election campaigns for various parties, including the Telangana Rashtra Samithi during the 2014 Telangana Legislative Assembly election, who eventually won the race,[8] as well as the Nationalist Congress Party during the 2014 Maharashtra Legislative Assembly election, which stemmed the decline of the party.[9]
Augmented Reality
[edit]In February 2017, Mani Shankar launched the first live augmented reality political campaign in the world for Shri Devendra Fadnavis, Chief Minister of Maharashtra State, India. For the first time, such a campaign enabled an electoral candidate to virtually enter people's homes and softly pitch for votes.[10]
The campaign was declared a success. The effectivity of augmented reality as a political campaign tool was established.[11]
A series of augmented reality projects thus followed, in various fields ranging from film publicity, sports, spirituality and corporate launches.[12] Allah Rakha Rahman announced on his official Facebook page that he got his augmented reality channels done by Mani Shankar and Kaali Sudheer.[13]
References
[edit]- ^ https://web.archive.org/web/20150204142133/http://www.ndtv.com/india-news/narendra-modis-3d-avatar-enters-guinness-world- [bare URL]
- ^ "Naidu dons greasepaint". The Hindu. 12 January 2013. Archived from the original on 10 November 2021. Retrieved 12 January 2013.
- ^ "Masala & Spice". Sandpaper - BITSAA. 2004. Retrieved 1 May 2024.
- ^ "Interview with Mani Shankar by Jeevi". Idlebrain. 22 March 2002. Retrieved 1 May 2024.
- ^ http://www.indiaprwire.com/pressrelease/education/20061017798.htm [bare URL]
- ^ "Hey Kameeni Trailer: Drishika Chander And Asheema Vardhaan Starrer Hey Kameeni Official Trailer". The Times of India. 18 December 2023.
- ^ New York Times (23 November 2012). "Meet 'Virtual Modi,' Gujarat Chief Minister's Latest Tech Push". The New York Times. Archived from the original on 9 February 2015. Retrieved 23 November 2012.
- ^ Z News (30 April 2014). "Nobody has the kind of experience in holograms like I do: Mani Shankar". zeenews.india.com/. Archived from the original on 2 May 2014. Retrieved 30 April 2014.
- ^ NCP. "NCP Reaches People Through 3D Campaigning". Archived from the original on 10 February 2015.
- ^ NCP (14 February 2017). "A new reality". Archived from the original on 10 November 2021. Retrieved 6 October 2017.
- ^ NCP (15 February 2017). "Maharashtra: BJP takes a digital leap to woo voters ahead of civic polls". Archived from the original on 18 October 2017. Retrieved 6 October 2017.
- ^ NCP (20 July 2017). "3D Augmented Reality for Rana Nene Raju Nene Mantri". Archived from the original on 7 October 2017. Retrieved 6 October 2017.
- ^ "Augmented Reality Rahman". 29 January 2018. Archived from the original on 30 January 2018. Retrieved 30 January 2018.
